Marketing Director (m/w/d)

Curious about supporting a team working on real launch missions? Then Exolaunch might be the perfect place for you.

Exolaunch, headquartered in Berlin, Germany with offices in the U.S., France, and Japan, is a global leader in launch mission integration and deployment technologies for small satellites. With a decade of flight heritage and over 841 satellites launched across 49 missions to date, Exolaunch leverages industry insight to tailor turnkey solutions that meet customer needs and respond to market trends. Exolaunch fulfills launch contracts for industry leaders, innovative startups, research institutions, government organizations, and international space agencies.

Brand presence and consistent messaging are essential enablers of our success.  As the Marketing Director (m/w/d) at Exolaunch, you will serve as a core strategic leader driving our global marketing, brand presence, and multi-channel social media accounts, while exercising hands-on ownership of our public image, press relations, and executive communications.

We’re looking for a visionary marketing leader and creative storyteller with deep expertise in luxury branding, premium positioning, and high-impact copywriting. The ideal candidate brings an exceptional grasp of brand strategy and global communications, capable of converting complex technical achievements into compelling narratives for industry leaders, partners, and international media. As a senior strategist, you will lead brand governance, steer cross-functional marketing initiatives, and oversee data-driven performance analytics. You will be expected to quantify Return on Investment and Return on Effort across all campaigns to ensure Exolaunch remains top-of-mind in our industry. You will lead a small but powerful and passionate internal communications team and manage external PR agencies and advisors as needed.

Strategic Marketing & Brand Leadership:

You will define and execute our end-to-end global marketing strategy, ensuring consistency of brand identity across digital platforms and industry events. You will collaborate internally with all departments to translate technical innovation into flagship marketing campaigns while engaging externally with launch partners, customers, investors and other key stakeholders to solidify market awareness and top positioning.

Communications & Executive Media Relations:

You will lead execution of internal and external-facing communications activities, such as press releases, journalist inquiries, events (internal and external), and internal newsletters. This includes keeping company templates with boilerplate language, numbers, and figures current, fielding interview requests and coordinating conference and other public speaking engagements for staff, enforcing launch provider guidelines for external communications from our customers, and coordinating press releases intended for public release.

Please provide a portfolio of your previous work with your application. This is a full-time, 12 month contract, based in Berlin, with renewal option at end of contract.

• Execute an integrated communication strategy that aligns with the company's objectives and values. 

• Serve as a company spokesperson and manage media relations, proactively seeking opportunities for media coverage and managing crisis communication as needed. Craft compelling messages that further refines Exolaunch’s brand voice, style, and tone.

• Oversee and implement the creation and approval of press releases, articles, blog posts, social media content, and other communication materials. 

• Provide direction on social graphics and digital campaigns through a passion for photography/videography/graphic design.

• (Internal) Collaborate cross-functionally with departments such as engineering, mission management, and business development to ensure consistent messaging and alignment. 

• (External) Collaborate with satellite customers, launch providers, graphic designers, internal technical personnel, and others to create and distribute compelling messaging.

• Lead and support company and industry events including launch viewings, customer events, conferences, etc. in Europe, the US, and globally.

• Build and nurture relationships with key stakeholders, including industry influencers, journalists, and partners. 

• Monitor industry trends and competitor activities to identify communication opportunities and risks. 

• Stay up-to-date and forecast social trends, capitalizing on interesting cultural moments and tying them into a cohesive social strategy for an inherently technical organization.

• Minimum of 5 years of progressive leadership experience in strategic marketing, global brand management, and high-level communications.

• Proven expertise in luxury branding, premium product positioning, and hands-on brand ownership within high-tech, aerospace, or premium enterprise sectors.

• Fluency and mastery of the English language with exceptional executive copywriting and storytelling capabilities.

• Bachelor’s or Master’s degree in Marketing, Communications, Business Administration, or a related field. Real-world experience may be substituted based on past performance.

• Demonstrated track record of directing complex digital campaigns, media relations strategies, and high-profile global industry events.

• Strong analytical capability to evaluate marketing ROI, campaign performance metrics, and market trends to drive business growth.

• Practical understanding of online journalism, blogging, and social media

• A grasp on vocabulary and concepts in the space and satellite industry, or can quickly learn them

• A strong love for space/science/technology and willingness to learn the industry, inside and out

We offer you:

• Competitive compensation package tailored to your experience and responsibilities

• Subsidies for lunch, mobility, and special occasions, depending on eligibility

• Flexible working hours and a friendly, collaborative atmosphere

• State-of-the-art office in the heart of Berlin at Potsdamer Platz

• Access to an in-house fitness studio at the HQ

• All necessary IT equipment and office tools to perform your role effectively

• Complimentary drinks, snacks, and fresh fruit, plus a well-equipped office environment

• Regular team gatherings, celebrations, and internal events

• Office-based position in a friendly, collaborative atmosphere
  

Please apply directly via our careers page and select the relevant position:

• https://www.exolaunch.com/careers

Please note that applications via email will not be considered. To ensure your application is linked to the correct position in our recruitment system, please apply directly via our careers page.